From looking at the Mentos advertisment on their packaging, it states that they use recycled paper, which would help improve their company image by showing that they are environmentally friendly.
For Tom's chewing gum, it emphasizes the use of logos and pathos(health product & small company), mentos uses more ethos and pathos(popular for a long time & it's cool to chew gum).
In the advertisement A, it is very clear that all three devices are been used. In the advertisement B, although it isn't evident as advertisement A, but after reviewsed it again, I can still find the use of the devices
The Mentos ad while is appealing by pathos and ethos, but personally, I would buy Tom's Chewing Gum because of its use of logos and ethos in their advertisement.
Here are some past student crowdfunding campaigns. Unidock ergonomic mouse : Canva Project All images generated by google gemini (nano banana pro) My Dream Chair Canva Project
Toms chewing gum is leaning more on logos and ethos, while mentos chewing gum is leaning more on ethos and pathos.
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ReplyDeleteIn my opinion, I think that both chewing gums product rely on logos and ethos in their use of persuasion
ReplyDeleteFrom looking at the Mentos advertisment on their packaging, it states that they use recycled paper, which would help improve their company image by showing that they are environmentally friendly.
ReplyDeleteFor Tom's chewing gum, it emphasizes the use of logos and pathos(health product & small company), mentos uses more ethos and pathos(popular for a long time & it's cool to chew gum).
ReplyDeleteI think the ethos of Toms chewing gum is more than the Mentos chewing gum.
ReplyDeleteIn the advertisement A, it is very clear that all three devices are been used. In the advertisement B, although it isn't evident as advertisement A, but after reviewsed it again, I can still find the use of the devices
ReplyDeleteThe Mentos ad while is appealing by pathos and ethos, but personally, I would buy Tom's Chewing Gum because of its use of logos and ethos in their advertisement.
ReplyDeleteIn my opinion, Tom's chewing gums is appealing by ethos and logos, while Mentos chewing gums is appealing by ethos and pathos.
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